Partech Blog

There’s an old saying that goes, “You can’t do it all and do it well.” And generally, that seems to hold true.   

But what happens when you take “it all” and make it just one thing? Or at least, have “it all” worked together so well that the experience becomes unified?

If you have followed PAR Technology over the past several months, you may have heard about the company moving towards building a Unified Experience of all facets of the modern restaurant experience.

A Unified Experience in the restaurant landscape refers to having all of the technology needed to support a modern restaurant seamlessly integrating to offer a frictionless experience for all parties involved (i.e., restaurant, employees, and guests).

Today’s consumers expect faster, better, and overall more convenient experiences in any type of commercial transaction, and nowhere has this been more apparent than in the food-service industry. More and more technology companies have entered the picture to solve various expectations of consumers, and related needs from businesses.

There was a sense of optimism, excitement, and wonder at this year’s event, as operators are now shedding the mad scramble of the past two years and looking with confidence and enthusiasm at the new world of restaurant tech.

There was a different sort of feeling walking into the grand atrium of the Gaylord Texan Resort this year. Smiles and greetings filled the air, as unmasked faces breathed a sigh of relief that hadn’t been felt in a little over two years.  

By Michael Kowalski – PAR Technology

By Brandon Solnit – PAR Technology

By Brandon Solnit – PAR Technology

PAR’s Hardware as a Service offering provides counter and kitchen hardware includes services that support the entire life of the terminal

Maintaining an up-to-date tech stack can be a hassle for restaurants, retail, convenience, and entertainment brands. Nonetheless, this task is necessary to keep pace with the competition and customer demand as well as deliver the ideal staff and customer experience. According to a recent survey, 95% of restaurant owners say using technology improves the overall efficiency of their restaurant. However, managing outdated technology presents large up-front costs that reduce the capital for brands to grow and innovate as well as cause downtime that creates a poor guest experience which inevitably leads to lost revenue. Hospitality Technology’s 2021 Restaurant Technology Study found that the average restaurant IT budget is 2% of revenue and 54% of that budget goes to maintaining existing solutions. Restaurant, retail, convenience, and entertainment operations do not possess the technical resources, expertise, or desire to manage their technology and need solutions designed for the present but ready for the future.

If you are familiar with PAR Technology, then you have heard the slogan: “Food. People. Nothing in Between.” It’s a phrase we use a lot. One that has meaning and defines our philosophies around our place in the larger restaurant landscape, but it’s also a term to use to guide us in how we serve and collaborate with our partners. It’s a simple statement in a world with enduring complexities.